Abandoned Cart
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Last updated
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Are you looking for a way to recover potential sales from the abandoned carts in your online store or sales funnels? With our new abandoned cart automation, you can quickly and easily set up the time for abandonment, create the email flow, and track your analytics. Start recovering lost sales today with our automated abandoned cart flows!
To get started with your abandoned cart automation, go to the Store tab >> Settings in the left menu >> navigate to the General tab >> scroll all the way down to 'Mark orders as abandoned if inactive for' drop-down.
By default, your abandoned cart is set to active, but the automation is turned off. You can set it up for each item in your store, but to keep it simple, you can leave it the same for all items.
There is a delay time that you can set, which determines how long to wait before the automation starts after a customer abandons their cart. You can change the time if needed in the future.
The next step is to head into the automations building. We have already set up a pre-built template for you. When you select create new automation tab, you will see this pop-up appear. Here you need to select 'Abandoned cart automation' Once selected, it will take you into the automations flow.
To the left-hand side, you will see the email drag-and-drop elements. Scroll about halfway down, and you will see the new abandoned cart element. Simply drag that into your email, and you're done!
By default, the button will direct the visitor back to the checkout page with the item/s that they left in their cart. Alternatively, if you are using a sales funnel, simply direct them to the checkout step in your funnel. This will register the purchase conversion in both your store and funnel revenue analytics tab.
There are two places you can see the abandoned cart analytics:
Store dashboard tab
Orders tab
To the right of the store dashboard tab, as shown in the image below, you will see the Abandoned Cart Tab.
Below is the orders tab display. Again you can view all abandoned carts either by entire store or filtering to individual funnels.
And that's it. You are ready to start winning back up to 68.9% of abandoned carts!
As you can see below, one of our users is already seeing massive wins backs.
"I love the new Cart Abandoned feature. It's already working. Do you know how difficult it is to set up Abandoned Cart in Thrive cart, 1 Checkout and Active Campaign? OMG don't even get me started."
